Privacy

Last updated: November 13, 2026

Short version: your photo never leaves your device. We store anonymous scores and measurements so we can improve the tool, and you can delete them with one tap on this page.

Your photo

• The photo you take or choose is read in your browser. It is not uploaded to our servers and we never see it.
• The 478 landmark points the model finds are used on your device to calculate measurements and are then discarded. They are not sent to us.
• The images with lines drawn on them, and the mirrored-halves images, are made on your device.

What stays in your browser

• Your latest result (scores, measurements and the images drawn from your photo) is kept in this browser tab's session storage, so you can move between tools without measuring again. It is cleared when you close the tab.
• A random visitor ID and where you first came from (the referring site's domain and the first page you opened) are kept in local storage. The ID is a random string. It is not linked to your name, an account or your device.
• Your Women / Men choice for hairstyle suggestions is kept in local storage so the page remembers it.

What we store on our servers

When the test produces a result, your browser sends us:

• the score and the seven sub-scores;
• the measurements behind them, as ratios and angles (for example jaw-to-cheekbone ratio, or head turn in degrees);
• the face shape result and the photo-quality result;
• which page you used, the version of the scoring method, and the random visitor ID;
• where you first came from (referring domain, first page, and a campaign tag if the link had one).

We also record simple usage events, such as "opened the page", "chose a photo" or "was asked to retake", with the same visitor ID. From your request we keep your country and whether you are on a phone or a computer. We do not store your IP address in our database.

If you leave your email address to hear when style reports open, we store that address.

What we do not collect

• Photos, video, or the landmark points of your face.
• Your name, or any account. There is no sign-up.
• Advertising cookies. We do not sell data and we do not use it to identify anyone.

Face measurements and "biometric" data

Some laws treat measurements of a face as biometric or sensitive data. Whatever the label, this is what we do with them:

• We store derived numbers (ratios, angles and scores), not your photo and not the landmark points.
• We do not build a face template, we do not match your measurements against any other image or person, and we do not use them to identify you.
• We do not sell or share them for advertising.

Why we store it

To see how scores are distributed across real users, recalibrate the reference ranges, find where the tool fails (for example, how often photos are rejected), and count how many people use each page.

Who processes it

The site and database are hosted by Cloudflare, which handles every request to the site and keeps its own short-lived technical logs.

How long we keep it

Scores, measurements and usage events are deleted automatically 12 months after they were recorded. An email address you leave is kept until style reports open and you have been notified, or until you ask us to remove it.

Delete your data

This removes the scores, measurements and usage events stored under this browser's visitor ID, and clears what is saved in this browser.

Delete my data

Your visitor ID in this browser: not set yet

To remove an email address you left with us, or if you use more than one browser, write to support@howattractiveamiai.com.

Your rights

You can ask us for a copy of the data stored under your visitor ID, ask us to correct or delete it, or object to how we use it. Email support@howattractiveamiai.com and include the visitor ID shown above, because it is the only way we can find your records. We reply within 30 days. If you live in the EU, the UK or California you have these rights by law, and you can also complain to your local data protection authority.

Age

The site is for adults aged 18 and over. Please do not use it if you are younger, and do not upload photos of other people.

Changes

If what we collect changes, this page will be updated first and the date at the top will change.